Presenters gave some great examples to show that organisations have lost control of the conversation. Employees are going online to join interactive conversations about our companies – we need to enable this.
The best web based communication combines web 2.0, the research web by giving people access to data; web 2.0 - the social web by giving access to tools, and what Steve Crescenzo termed web 3.0 - the multimedia web by entertaining people.
Continued at: http://blog.social-advantage.com/2008/06/more-thoughts-on-employee-communication.html
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